NBC Sports Achieves Record U.S. Viewership for Premier League Opening Weekend, Highlighted by Historic Manchester United vs. Arsenal Match on NBC and Peacock
Sunday’s Manchester United-Arsenal Averages 2.0 Million Viewers on NBC and Peacock – Most Watched Opening Weekend Match Ever and No. 2 All-Time Among PL Matches in U.S.
August 21, 2025
NBC Sports’ presentation of the Premier League’s first matchweek of the 2025-26 season is the most-watched opening weekend on record in the United States, according to official data from Nielsen and Adobe Analytics.
The opening weekend averaged a Total Audience Delivery (TAD) of 850,000 viewers across six matches live on NBC/Peacock, USA Network, and NBC Sports Digital platforms from Friday, Aug. 15-Sunday, Aug. 17, up 4% from the prior record set in 2024 (820,000 TAD).
The Manchester United-Arsenal match on NBC, Peacock, and NBC Sports Digital platforms on Sunday, featuring 2024-25 PL runner-up Arsenal earning a 1-0 victory, averaged 2.0 million viewers, marking the most-watched opening weekend match on record in the U.S. and the second most-watched match on record (Manchester City-Arsenal, 2.1 million TAD on March 31, 2024).
Including Telemundo’s coverage of Manchester United-Arsenal, the match delivered a TAD of 2.3 million viewers to stand as the second most-watched match on record, including Spanish-language viewership (Manchester City-Arsenal, 2.6 million on 3/31/24).
NBC Sports’ Premier League coverage continues this weekend, highlighted by Arsenal hosting Leeds United this Saturday, Aug. 23, at 12:30 p.m. ET on NBC, Peacock and Telemundo.
NBC Sports debuted its innovative, immersive, and authentic coverage of the Premier League in 2013.
NBCUniversal is the exclusive U.S. home of Premier League through 2028 with critically-acclaimed studio programming, and a wide-range of additional compelling content across NBC, USA Network, Peacock, Telemundo, Universo, and other platforms.
NBCUniversal and Premier League
NBC Sports introduced its innovative, immersive, and authentic Premier League coverage in 2013. NBCUniversal remains the exclusive U.S. home of the Premier League through 2028, offering critically acclaimed studio programming and a wide range of compelling content across NBC, USA Network, Peacock, Telemundo, Universo, and other platforms.
