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NBCU Local’s Consumer Investigative Units Surpass $100 Million Recovered for Community Members With Consumer-Related Issues

33 Telemundo- and NBC-Owned Stations Operate Consumer Units Dedicated to Resolving Consumer Problems Across 24 Markets

NBCU Local

March 24, 2026

NBCUniversal Local’s Telemundo Responde and NBC Responds consumer investigative units, in coordination with the Consumer Investigative Center (CIC), have now recovered more than $100 million to community members with consumer-related issues since the program’s 2014 inception. 

NBC-owned stations have recovered more than $59 million and Telemundo-owned stations have recovered nearly $41 million over the last 12 years. The CIC and Responds / Responde units reached the $90 million recovered milestone in April 2025 and have since returned an average of nearly $1 million a month to consumers.

“We created our consumer teams 12 years ago so those facing challenges have a trusted source to get the expertise and resources they need when it matters most. This milestone speaks to the trust our consumer teams have earned and the great impact they’ve made in advocating for our audiences. This program is just one of the many important ways we serve our communities.”

– Valari Staab, Chairman of NBCU Local

NBCU Local’s consumer initiative began in 2014 with the establishment of the CIC and Telemundo 52 Responde in Los Angeles, and now operates in 33 Telemundo- and NBC-owned stations across 23 U.S. markets and Puerto Rico, most recently adding units serving Sacramento and Fresno, Calif. in 2025. 

“There’s a large and growing need in our communities for the important support and services our consumer units offer, especially among the Spanish-speaking audiences we serve. Our teams are skilled, experienced and hard-working professionals who work for consumers and get results, and I congratulate them on this amazing achievement.”

– Jose Cancela, President of Telemundo Station Group

Over the last 12 years, the CIC has received more than 800,000 requests for help from community members across the nation. The most common complaint categories are related to travel, home improvements, utilities, phone and internet services, and vehicle purchases and repairs.

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