Season 4 of ‘The Traitors’ Delivers Franchise’s Strongest Opening to Date on Peacock
Viewership surges as The Traitors enters its most dominant season ever.
January 16, 2026
Peacock’s competition series The Traitors has returned, with season four quickly drawing strong early viewership. According to Nielsen preliminary data, The Traitors ranked as the #1 streaming original reality series during the week of January 5–11.*
The season launch generated 638 million minutes viewed and performed at least 72% higher in total minutes viewed than any other unscripted streaming title during the same week.
Audience engagement has extended to social platforms, where The Traitors has recorded 32.5 million video views across Instagram, TikTok, Facebook, YouTube, and X since launch.
The companion series, The Traitors Official Podcast, debuted on January 8 and currently ranks #1 in Apple Podcasts’ After Show genre, with continued placement in the Top 10 TV/Film category. A video version of the podcast, hosted by Bob the Drag Queen and Boston Rob Mariano, is available on Peacock.
New episodes of The Traitors premiere Thursdays at 6 p.m. PT / 9 p.m. ET on Peacock.
*Source: Nielsen Preliminary Data, P2+. Minutes Viewed. Includes all available episodes. Data as of 1/15/26.
