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How NBCUniversal is Bringing ‘Gabby’s Dollhouse: The Movie’ to Life

From immersive experiences to exclusive merchandise, ‘Gabby’s Dollhouse’ fans can dive into Gabby's world alongside the film’s September 26 premiere.

September 26, 2025

Gabby’s Dollhouse: The Movie | Official Trailer

Today, Gabby’s Dollhouse finally comes to the big screen, turning a dream into reality for its loyal fans. In support of premiere weekend and beyond, NBCUniversal has launched a company-wide campaign that spans experiential events, consumer products, themed attractions, and more. A coordinated cross-divisional effort, this campaign will tout the film’s release and extend into the future, deepening the franchise’s cultural impact well beyond September 26. 

Gabby’s Dollhouse comes to life: where and how fans can join the fun 

Fans know that one does not simply watch Gabby’s Dollhouse – you have to dive in and live it. To bring that magic to life, NBCUniversal is launching exclusive experiences throughout the country for current and future fans to immerse themselves in Gabby’s world.  

CAMP, the Family Experience Company, invites families to pinch in to the dollhouse with the launch of its newest experience: Gabby’s Dollhouse x CAMP. Fans and families will step through CAMP’s signature Magic Door to join Gabby and her “Gabby Cats,” explore more than5,000 square feet of themed rooms designed by RWS Global, including Gabby’s real-life bedroom, and enjoy adventures and activities for all. From mixing magic potions to decorating kitty cakes, Gabby fans are encouraged to “fail fantastically” knowing that every cat-astrophe is part of the fun. 

Gabby’s Dollhouse x CAMP opens in Los Angeles and at the new CAMP Charlotte location on September 26, coinciding with the film’s worldwide theatrical premiere. Limited tickets are now available here.  

For another immersive experience, fans can visit Gabby's Dollhouse: The Movie Experience at The Grove in Los Angeles through September 28 to sink their claws into activities, crafts, photo ops, and sweet treats. Meet Gabby in costume and snap unforgettable photos, get your nails sparkling with free manicures from ella+mila, create, color, and craft with hands-on fun for all ages, and enjoy sweet treats and goodies from Sweet P’s Bakery. Additionally, fans at The Grove can preview all-new movie-inspired toy and product line and be among the first to play the brand-newGabby’s Dollhouse: Ready to Party video game. More info on events at The Grove and tickets available here.  

Releasing alongside the film premiere, Gabby’s Dollhouse: The Movie Soundtrack drops September 26, featuring original tracks from K-pop sensations aespa, MAX, and Lu Kala. The release adds to a growing catalog of beloved songs from the franchise, which has already surpassed 500 million streams across platforms like Spotify, Apple Music, and Amazon.

Plus, Universal Products & Experiences is leaning into Gabby’s Dollhouse with brand new lines of toys, games, books, and then some.  

Toy partners releasing Gabby’s Dollhouse toys include Spin Master, LEGO, Mattel, Moose Toys, Scholastic, and more.

Spin Master has debuted the Meow-mazing Interactive Dollhouse featuring LCD eyes. Press one of six Paw Bump Magic buttons or the cat nose button to showcase the Gabbycats, who provide interactions, games, guided play, and storytelling. The dollhouse comes with a Gabby figure, 10 play pieces, and classic dollhouse favorites like a spiral slide and a catavator. The Meow-mazing Interactive Dollhouse is compatible with all other Gabby figures, Cakey’s Sprinkle Cake-tastic Kitchen, Mercat’s Spa-wesome Bathroom, and balconies for customizable play. With the addition of Meow Tech™ play, this house can also interact with the Meow-mazing Interactive Pandy Paws Plush and the Meow-mazing Interactive Ears.

Spin Master Gabby's Dollhouse

LEGO's Mermaid Gabby's Aquarium Adventure offers imaginative play together with Mermaid Gabby, MerCat and Kitty Jellyfish. The 103-piece set is filled with vibrant features including sea creatures and aquarium animals, allowing children to recreate stories and role-play adventures of their own inspired by Gabby’s Dollhouse: The Movie.

And LEGO's Sweet Treat Mountain & Kitty Garden is a 263-piece set featuring locations from the upcoming Gabby’s Dollhouse: The Movie and adored characters from the series such as Gabby, Pandy Paws, Chumsley, Cakey, Eraser Cat, Cookie Bobby, and Kitty Fairy. The set invites builders into a sugary, sparkly world with a candy-colored Sweet Treat Mountain filled with donut floats, cake-tops peaks, and big ice cream cones.

From Outright Games, Gabby's Dollhouse: Ready to Party lets fans throw the greatest party ever with Gabby and the Gabby Cats. Featuring fun activities, mini-games and rewards to enjoy solo or with a friend, the game is available now on Nintendo Switch, PlayStation 4, PlayStation 5, Xbox One, Xbox Series X|S, and PC.

Gabby’s Dollhouse on Roblox brings the experience of playing with the dollhouse into the digital world on a platform beloved by kids around the world. Players can build and customize their own dollhouse, role play as beloved characters with unique animations, and care for their own Hamster Kitty pet. The game features film-inspired expansions like the Aquarium and Sweet Treat Mountain, plus seven themed rooms filled with quests, interactive objects, and customization options. With over 25.8 million visits, 1.4 million monthly active users, and an average playtime of 11 minutes, the game continues to captivate fans with unlockable outfits, characters, and furniture.

Gabby's Roblox

Experience Gabby’s Dollhouse at Universal Destinations & Experiences 

Fans around the world want to meet Gabby – and now they can at Universal Destinations & Experiences. Enter DreamWorks Land at Universal Orlando Resort, an expansive, vibrant environment inspired by beloved characters from DreamWorks Animation’s Shrek, Trolls and Kung Fu Panda. Gabby herself can be found in the DreamWorks Character Zone.  

Universal’s theme parks are executing a growth strategy to reach new audiences and new markets, through new and original concepts – with the first-of-a-kind Universal Kids Resort opening in 2026 in Frisco, Texas. The resort will feature lands themed around beloved characters including DreamWorks Animation’s Shrek, Puss in Boots, Trolls, and Gabby’s Dollhouse; Nickelodeon’s SpongeBob SquarePants; Illumination’s Minions, as well as Jurassic World.  

And due to poular demand, DreamWorks Animation, Universal Destinations & Experiences, TEG Life Like Touring, and Terrapin Station Entertainment are delighted to announce a second leg of the North American tour of Gabby's Dollhouse Live! Presented by WALMART, launching in Macon, GA on January 14, 2026. 

Following a successful North American debut, Gabby’s Dollhouse Live! returns for its second leg with over 60 new cities added, including major venues like the National Theatre in D.C., Kings Theatre in Brooklyn, Théâtre St-Denis in Montreal, and Peacock Theater in L.A. General tickets and VIP Packages are now on sale at gabbysdollhouselive.com. Now totaling over 150 shows in North America, the musical adventure - based on DreamWorks Animation’s global preschool sensation - follows Gabby as she uncovers a special acorn that needs the magical touch of a rainbow to grow.

Star Laila Lockhart Kraner talks about her life as Gabby with Seen on the Screen  

Gabby’s Dollhouse on the Big Screen with Laila Lockhart Kraner|Seen on the Screen with Jacqueline Coley

How do you take a world-famous show with fans across the globe and turn it into a movie event? In this episode of Seen on the Screen, Jacqueline Coley sits down with Laila Lockhart Kraner, the star of Gabby’s Dollhouse: The Movie, to talk about the leap from series to screen. 

Laila shares the story of growing up alongside Gabby, acting opposite comedy icon Kristen Wiig and music legend Gloria Estefan, and why the movie’s interactive, song-and-dance moments just have to be seen on the big screen. We also hear about Laila’s cinephile side – from comfort movies like The Croods and Napoleon Dynamite to classics like Roman Holiday – and how those films have shaped her own love of storytelling. 

The biweekly Seen on the Screen podcast is a 100% NBCUniversal collab between Make It Universal and Rotten Tomatoes, hosted by Rotten Tomatoes Awards Editor Jacqueline Coley. It spotlights behind-the-scenes action at Universal productions, talking shop with the studio’s employees, talent and crew and pulling back the curtain on the inner workings of the movie business. 

Gabby’s Dollhouse: The Movie releases in theaters on September 26, 2025 – purchase tickets here.

NBCUniversal and DreamWorks  

Since NBCUniversal acquired DreamWorks in 2016, DreamWorks has continued to enhance the company’s animation capabilities and to expand across the entire NBCUniversal portfolio. In the last nine years, DreamWorks has extended across the entire NBCUniversal portfolio, including film, television, theme parks, and consumer products. DreamWorks’ feature heritage includes many of the world’s most beloved films and franchises, including Shrek, Madagascar, Kung Fu Panda, How to Train Your Dragon, Trolls, The Bad Guys, and Puss in Boots: The Last Wish, which have grossed more than $17 billion in global box office receipts. Plus on Peacock, audiences have direct access to stream on-demand some of their favorite titles from the DreamWorks library.